About the Programme

Over the years the concept of management has undergone many changes. Now it is being recognized as a profession. New innovation and technological developments have brought the most sophisticated products in the market as a result of this, business establishment have become complex which require new managerial skills. The success of business enterprises depends on the efficiency of management. Management is often seen as the brain of the modern day organization which gives the thought to it and motivates the organization to achieve its target. Management gives a vision to the organization and integrates all its department. Bachelor of Business Administrative (BBA) programme aims at communicating effectively through writing and in interpersonal communication, to improve the decision making abilities of participants and producing managers of the highest quality, to develop the essential management skills required to meet and participate in the increasingly international business environment, to integrate and manage administrative functions with respect to planning, organizing, staffing and controlling Here the students learn the theories of management as well as having case studies, presentations. The BBA program is directed at preparing participants for the challenges for supervisory and middle level management positions in the public or private sectors. The Program blend with specialization in human resource, finance and marketing providing a contemporary manager with effective skills. In addition, the program offers general business courses to broaden prospective manager’s knowledge base. Leadership and communication skills are becoming increasingly important in today's competitive global marketplace, and most organizations need strong leaders who can develop and manage projects, lead teams, and initiate business strategies. Successful organizations invest in employees with a business management degree in order to manage employees, negotiate services and projects on the company's behalf, but most of all lead the organization to success. Learning how to manage projects is only a part of completing a business degree in management. Today, specialized studies such as BBA can also provide additional courses of study within a management degree program, and offers a highly attractive set of skills for prospective employers. There is a scope for BBA undergraduates to occupy positions of prestige and responsibility, with attractive remuneration level and can go for Management postgraduate courses.